What to Expect When … Expecting – 1 Bucket
May 31, 2012 by Danny Baldwin
I have a review of What to Expect When You’re Expecting up over at my new outlet, Critic Speak. Here’s an excerpt and then a link to the full piece:
Most Hollywood films are made for profit, not artistic reasons, but rarely do they make their financial motives as transparent as Kirk Jones’ What to Expect When You’re Expecting does. The film’s desire to win ticket-buyers, rather than admirers is evident in every element of its existence, right down to the title — which, taking after the mega-hit He’s Just Not that Into You, was licensed from a popular non-fiction work not because the book had anything to do with the film’s story, but because it made good advertising sense.