‘Devil Inside’ Scares Up Unexpectedly Huge B.O.
January 9, 2012 by Danny Baldwin
Filed under Columns / Blogs
In a feat for Paramount’s new distribution arm, Insurge, the found-footage horror film The Devil Inside outplayed all industry expectations and opened to a whopping $33.7 million. That’s more than they expected to make off the whole run. That being said, the movie is terrible and it earned a rare “F” CinemaScore in theater exit [...]
Box Office Predictions – Weekend of Jan 6
January 5, 2012 by Danny Baldwin
Filed under Box Office Commentary, Columns / Blogs
After a four month hiatus, during which time I completed college, I am back at the box office predictions game. Miss me? Like it or not, here is my take on the coming weekend… The big movie opening this weekend is Paramount’s camcorder exorcism horror film, The Devil Inside. The obvious comparison would be Lionsgate’s very similar The Last Exorcism, which did resoundingly well back in August 2010, with $20.4 million opening weekend… [Read more]